The Natural History of Conceptual Art
September 3rd, 2006 Fred McVittie
We are neurologically and psychologically adapted to respond to certain features of the sensory environment in ways which have given us a survival or reproductive advantage in evolutionary history. The development of art, it has been argued (Ramachandran, Zeki), has been the organised identification of these responses and their servicing in what we refer to as ‘aesthetics’. (Pinker makes a parallel case for the development of refined foods). Much of the literature making the case for such a development has focussed on the visual arts, and to a lesser extent music (Mithen), and there has also been a tendency within these arguments to focus on traditional or classical art rather than modern or contemporary practice. One of the reasons given why contemporary work is ignored in this type of evolutionary psychological analysis is that whilst modern work (since, say, the end of the 19th century) undoubtedly still continues the aesthetic practices of its predecessors, its production and function is driven more by other determinants. These are; a restless innovation in which the desire for novelty is prioritised over aesthetics, (the ‘make it new’ of Modernism and the pressure of the marketplace); and an increasing move away from the immediately sensorial qualities of a work, its visual appearance, aural effects etc, toward an overt concern with its conceptual content. This is acknowledged in, for example, Ramachandran, who suggests that as little as 10% of the effects of an artwork can be attributed to (evolutionarily adaptive) aesthetics.
This is perhaps most clearly evident is some works of Conceptual Art which may have little or no obvious aesthetic value, and in some cases almost no existence at all. However, I will argue here that this rendering of certain arts practices as operating outside of the reach aesthetic response is inaccurate, and that those elements of artworks noted above, novelty and concept, are also available for these adaptively facilitated responses. the notion that a concept, theory, or idea might elicit an aesthetic response is not particular to the arts of course. Scientists and mathematicians for example commonly refer to their equations, formulae, and theories as ‘elegant’ or even ‘beautiful’, evidently indicating that these conceptual entities have the same evocative power as physical objects of beauty. This despite the fact that the visual or other sensory evidence of such ideas, the symbols on a page or the experimental equipment in a laboratory, rarely has any obvious aesthetic appeal at all.
Posted in Aesthetics, Art, Beauty, Conceptual, Mathematics, Mithen, S.J., Pinker, Stephen, Ramachandran, Vilayanur, Science, Zeki, Semir | No Comments »